Friedrich & ClementBETA

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How much competition does a tender for Printed matter in Germany face?

A median of 4 bids per procedure; 18% of procedures ended with a single bidder (2,556 awards with a bid count). National average for Germany across all sectors: 3.1 bids.

Search open tenders in this sector · Country guide Germany

The market norm in numbers

MetricSectorNational averageSample
Bids per procedure (median)43.12,556
Procedures with a single bidder18%32%2,556
Awards to a repeat winner39%45%2,513
Distinct winners1,088203,4772,638
Awards to companies from abroad< 1%1%2,638
Award relative to estimate (median)50%86%158
Notice to award (median)83 days89 days674
Bids from SMEs95%75%403
Bids from abroad< 1%3%403

How to read these numbers

Of 44 sectors in Germany with a bid count, Printed matter ranks 5 for competition. Competition is dense — the calculation decides. 39% of awards went to companies that had already won with the same buyer — buyers switch often here.

Other sectors in the same country

Frequently asked questions

How many bidders does a tender for Printed matter in Germany get?

A median of 4 bids per procedure, measured on 2,556 awards with a bid count since 2017. 18% of procedures had a single bidder.

How often does the incumbent win in Germany?

39% of awards in Printed matter went to a company that had already won with the same buyer.

Do foreign companies stand a chance in Germany for Printed matter?

Less than 1% of awards went to companies based outside Germany.

What share of the estimate does the winner get in Printed matter?

The award came in at a median 50% of the estimated value.

Where the numbers come from

From the documented awards of every portal we read (TED and the national portals), aggregated every night. Bid counts come from the award notices themselves (TED BT-759, PLACSP, OCDS, Hilma, ANAC); incumbency counts whether the winner had won with the same buyer before; abroad means the winner's country differs from the buyer's. Metrics below the minimum sample are not shown.

As of 25/10/2026 · n = 2,638