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Communication strategies and creative combinations
Strategies de communication et declinaisons creatives associees — original title
Your path to submission
- Deadline: 23 November at 14:00 — 22 days left.
- The submission point is stated in the notice (link on this page).
- Offer and evidence in: French.
- Collect your evidence — the eligibility requirements are listed on this page; for many of them the analysis explains how to obtain them.
What the buyer is looking for
The subject of this contract is the advice and implementation of strategic recommendations, as well as the creative variations associated with these strategies, and the coordination for their implementation. These communication strategies can be ad hoc or recurrent (annual actions). The services expected are explained in the Special Technical Specifications (STS).
Contract
Type of service
Clement What the numbers say about this buyer
- 14% of this buyer's awards went to companies that had already won here before (50 awards since 2020, spread over 22 companies). 86% went to new names.n = 50 awards since 2020
- The median procedure drew 7 bids (33 procedures with a bid count); 9% ended with a single bidder. Sector: median 6 bids.n = 33
- 2% of awards went to companies from abroad (50 awards with a known winner country). Sector average: 6%.n = 50
From this buyer's documented awards; comparison values from the same sector and country. Not a forecast, not legal advice. As of 01/11/2026.
Selection criteria — in the procurement documents
The buyer states in the notice that the selection criteria are in the procurement documents (link on this page), not in the EU form. The document analysis below extracts them from there — bid and evidence in French.
Tender documents — direct download
Who has won at this buyer so far
Across all contract types of this buyer — not just this sector. A city buys software and fire engines through the same purchasing office.
| Company | Awards | Period |
|---|---|---|
| ICCI SEA | 2 | 2025 |
| GL EVENTS | 2 | 2024–2025 |
| AU-DELA EVENEMENT | 2 | 2024–2025 |
| NEWDEE | 2 | 2024–2025 |
| EKO EVENTS | 2 | 2024–2025 |
How often this buyer tenders this kind of work
Tactics
When this buyer has awarded in this sector, usually 8 or more bids came in. Many compete here — price and references decide. (Based on 6 completed awards — not a statement about this procedure.)
This procedure allows 42 days between publication and deadline — typical in this country is 32 (median of 12,485 procedures). Much more generous than usual — time for a thorough bid rather than a quick one.
The deadline falls on a Monday — your last full working day is the Friday before. Have evidence and guarantees together by Thursday.
Foreign bidders
In France · Business services, 580 contracts went to foreign companies over the last 3 years (of 12,385 recorded awards) — mostly from Germany, Italy, Spain.
Submission language: French.
How to bid
Guide: how to apply on PLACE — Plateforme des achats de l'État (Frankreich) → Registration, signature, fees — from the operator's bidder manual.
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