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Purchase of on-line marketing services
Zakup usług marketingu on-line — original title
Your path to submission
- Deadline: 5 November at 11:00 — 4 days left.
- You submit on eZamówienia — not here and not by e-mail. ↗ Submission via eZamówienia: account required; above the EU threshold a qualified signature, nationally the 'trusted signature' often suffices — check the wording. Sort out account and signature first — not on submission day.
- Collect your evidence — the eligibility requirements are listed on this page; for many of them the analysis explains how to obtain them.
What the buyer is looking for
1. The subject of the contract is: Services for preparing, planning, conducting and evaluating advertising campaigns promoting NCBR on the Internet using SEM tools and Social Media channels.
Contract
Type of service
Clement What the numbers say about this buyer
- In this sector the buyer awards roughly every 2 months (72 awards, most recently October 2026) — the next award is due around December 2026 by that rhythm. The last award went to Polskie Towarzystwo Wspierania Przedsiębiorczości Spółka Akcyjna.n = 72
- 20% of this buyer's awards went to companies that had already won here before (273 awards since 2015, spread over 155 companies). That is well below the sector norm (35%) — this buyer switches suppliers more often than others.n = 273 awards since 2015
- The median procedure drew 2 bids (98 procedures with a bid count); 34% ended with a single bidder. Sector: median 4 bids.n = 98
- The award came in at a median 84% of the estimated value (18 awards with both estimate and value) — pricing at the estimate is usually too high here. Sector: 93%.n = 18
- 0% of the bids received came from other countries (8 procedures with a bid mix) — all bidders, not just the winners. Sector: 10%.n = 8
From this buyer's documented awards; comparison values from the same sector and country. Not a forecast, not legal advice. As of 01/11/2026.
Who has won at this buyer so far
Across all contract types of this buyer — not just this sector. A city buys software and fire engines through the same purchasing office.
| Company | Awards | Period |
|---|---|---|
| IT SYSTEMS AND SOLUTIONS Sp. z o.o. | 8 | 2021–2023 |
| EVALU Sp. z o.o. | 6 | 2021–2026 |
| Polskie Towarzystwo Wspierania Przedsiębiorczości S.A. | 6 | 2021–2026 |
| Idipsum Sp. z o.o. | 6 | 2015–2026 |
| NCBR+ Spółką z ograniczoną odpowiedzialnością | 5 | 2023–2026 |
How often this buyer tenders this kind of work
Tactics
When this buyer has awarded in this sector, usually about 4 bids came in. A normal field for this market. (Based on 7 completed awards — not a statement about this procedure.)
This procedure allows 16 days between publication and deadline — typical in this country is 18 (median of 9,435 procedures). A normal window for this market.
Foreign bidders
In Poland · Business services, 87 contracts went to foreign companies over the last 3 years (of 27,606 recorded awards) — mostly from Germany, France, United Kingdom.
How to bid
Guide: how to apply on e-Zamówienia (Polen) → Registration, signature, fees — from the operator's bidder manual.
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