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Framework agreement for quantitative market research in Belgium from 2027 to 2030
Raamovereenkomst voor kwantitatief marktonderzoek in België van 2027 tot 2030 — original title
Your path to submission
- Deadline: 10 November at 12:00 — 9 days left.
- You submit on BDA / e-Procurement Belgium — not here and not by e-mail. ↗
- Collect your evidence — the eligibility requirements are listed on this page; for many of them the analysis explains how to obtain them.
What the buyer is looking for
Framework agreement for quantitative market research in Belgium from 2027 to 2030: VLAM centralises the various market surveys it commissions for its various products/services. The aim of this centralization is to optimize the activities and look for a more efficient use of time and resources. To this end, VLAM wishes to conclude a framework agreement with an interested and qualified company for carrying out quantitative market surveys in Belgium, i.e. B2C, exceptional B2B, for the following 4 calendar years 2027 to 2030.
Contract
Type of service
Clement What the numbers say about this buyer
- In this sector the buyer awards roughly every 4 months (32 awards, most recently July 2026) — the next award is due around November 2026 by that rhythm. The last award went to MANAMANA (ORETIKON).n = 32
- 10% of awards went to companies from abroad (62 awards with a known winner country). Sector average: 29%.n = 62
- 16% of this buyer's awards went to companies that had already won here before (62 awards since 2015, spread over 21 companies). 84% went to new names.n = 62 awards since 2015
- The median procedure drew 4 bids (38 procedures with a bid count); 16% ended with a single bidder. Sector: median 5 bids.n = 38
From this buyer's documented awards; comparison values from the same sector and country. Not a forecast, not legal advice. As of 25/10/2026.
Who has won at this buyer so far
Across all contract types of this buyer — not just this sector. A city buys software and fire engines through the same purchasing office.
| Company | Awards | Period |
|---|---|---|
| BBC Communication | 5 | 2022–2025 |
| Etablissementen De Backer | 2 | 2015–2025 |
| Oretikon | 2 | 2022–2024 |
| BBC NV | 2 | 2015 |
| Focus Advertising | 2 | 2025 |
How often this buyer tenders this kind of work
Tactics
When this buyer has awarded in this sector, usually 5 or more bids came in. Many compete here — price and references decide. (Based on 9 completed awards — not a statement about this procedure.)
This procedure allows 40 days between publication and deadline — typical in this country is 34 (median of 3,181 procedures). A normal window for this market.
Foreign bidders
In Belgium · Business services, 729 contracts went to foreign companies over the last 3 years (of 3,120 recorded awards) — mostly from France, Germany, Italy.
How to bid
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