Friedrich & ClementBETA

How to bid in this country: portals, deadlines, thresholds →

The provision of media strategy, planning and buying services

IEIreland · Dublin

Your path to submission

  1. Deadline: 5 November at 12:00 — 4 days left.
  2. The submission point is stated in the notice (link on this page).
  3. Offer and evidence in: English.
  4. Collect your evidence — use the eligibility analysis on this page: it lists the requirements and, for known certificates, how to get them.
Compiled automatically from notice and documents — no guarantee; the procedure's wording is binding.

What the buyer is looking for

University College Dublin wishes to engage with a experienced Media partner to provide Media Strategy, Planning and Buying Services, Full details are provided in the attached Invitation to Tender document, available to download free of charge from www.etenders.gov.ie

Contract

TypeServices
Estimated value€3,000,000
Published27 Aug 2026
ProcedureOpen procedure
Framework agreement

Type of service

79 · Business services
CPV 79341000 · 79341100 · 79341200 · 79341400

Clement What the numbers say about this buyer

  • In this sector the buyer awards roughly every 5 months (18 awards, most recently October 2026) — the next award is due around March 2027 by that rhythm. The last award went to GoGlobal BCS Europe Limited.n = 18
  • The median procedure drew 4 bids (430 procedures with a bid count); 13% ended with a single bidder. Sector: median 8 bids.n = 430
  • 25% of this buyer's awards went to companies that had already won here before (504 awards since 2013, spread over 317 companies). 75% went to new names.n = 504 awards since 2013
  • The award came in at a median 105% of the estimated value (22 awards with both estimate and value) — pricing at the estimate is usually too low here. Sector: 94%.n = 22
  • 14% of awards went to companies from abroad (504 awards with a known winner country). Sector average: 8%.n = 504

From this buyer's documented awards; comparison values from the same sector and country. Not a forecast, not legal advice. As of 01/11/2026.

Selection criteria — via the ESPD

The buyer states in the notice that eligibility is proven through the European Single Procurement Document (ESPD); the concrete requirements are in the tender documents. The document analysis below extracts them from there — bid and evidence in English.

Eligibility analysis from the tender documents

Tender documents — direct download

⤓
Annex 1
Further document
⤓
Administrative conditions
The full notice, official wording

Who has won at this buyer so far

Across all contract types of this buyer — not just this sector. A city buys software and fire engines through the same purchasing office.

CompanyAwardsPeriod
McKeon Contech Ltd. t/a McKeon Group and Hereworks122021–2026
Pama Construction52019–2025
ISS Facility Services42021–2025
Marron Brothers Limited42022–2024
Bidvest NOONAN (ROI) Ltd42016–2025
From the recorded awards · regular winners know this buyer's requirements — that is your competition.

How often this buyer tenders this kind of work

2
2019
2
2020
9
2021
8
2022
9
2023
6
2024
4
2025
20
2026
60 procedures in this category since 2019. Public procurement repeats itself — those who know the rhythm prepare instead of reacting.

Contracting authority contact

Websitewww.ucd.ie
·
Deadline — Thursday 5 November at 12:00

Tactics

When this buyer has awarded in this sector, usually about 4 bids came in. A normal field for this market. (Based on 17 completed awards — not a statement about this procedure.)

This procedure allows 71 days between publication and deadline — typical in this country is 31 (median of 876 procedures). Much more generous than usual — time for a thorough bid rather than a quick one.

Foreign bidders

In Ireland · Business services, 525 contracts went to foreign companies over the last 3 years (of 8,134 recorded awards) — mostly from France, Germany, United Kingdom.

Submission language: English.

Measured from linked award data; foreign winners bidding through a local subsidiary count as domestic — the true share is higher.

How to bid

Read the full notice — Original + documents
Goes directly to this tender on TED — Tenders Electronic Daily. The full specification and all annexes are there.
Put together the evidence — in English
Certificates, references and your price — as set out in the notice.
Submit via TED — Tenders Electronic Daily before the deadline
Electronic submission — allow time for the portal registration the first time.
To the procurement portal →Official notice on TED →
We pull data from millions of notices. If the link here does not work, report it — we will find the right one.

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